BudLight X LigaMX - Seats of Glory
Agency: Wieden Kennedy NY - Creatives: Marc Duran, Daniel Soares, Facundo Paglia - Director: Daniel Soares
Many people love Mexican soccer from afar. So we opened an exclusive section for them in the Azteca, 1,800 miles away from it. We took seats from the Azteca Stadium in Mexico City and brought them to Las Vegas, where soccer fans could experience the Liga MX final with VR.
Agency: Wieden Kennedy NY
My roles: Art Director & Director